About Shel: "Shel Holtz, ABC, principal of Holtz Communication + Technology. I've worked in corporate communications since the mid-1970s, online since the mid 1980s and on the Net since 1990. I wrote 'Public Relations on the Net,' among other books, manuals and articles. I am available for consulting, speaking, and training engagements."
Read his blog here:
http://blog.holtz.com/